vertical media projects
django and python software solutions
Branding
Some of our branding projects
How we do it
- Identify the target audience. Determine the demographics, age range, navigation habits, devices they use, etc
- Write down the few values to be transmited, or the actions to be taken by the audience.
- Determine the best color schemes and typography to be used and present them as proposals.
- Create a few mockups and discuss them with the client. Stick to one that best matches he client intentions and refine it.
- Generate all necessary stationary items like business cards, header pages, envelopes, etc.
- Write the branding manual and hand over the logos and everything else in large formats.
- Eventually continue with web design and implementation. We had clients that only wanted branding while others wanted a full solution.